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The Four Pillars of Success

April 25th, 2007 · No Comments

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There is a simple path to success… simple, but not easy! Think of your life as a structure with four pillars. Each of the pillars supports a corner of the structure’s roof, and without any one of the pillars the roof would collapse. If you want to build a successful business, and life, in any area of endeavor, you need to start with these four pillars.

Pillar One- Action

There’s a lot of information available for how to make money or build a business. Books, TV, and the internet all offer hundreds, even thousands, of choices for how-to do this and how-to do that.

Look at those who are successful- they are not the ones who know the most. They are the ones who take action based on what they know, and adjust that action as they learn new things. If you want to join them at the level of success they are enjoying, or higher, you will need to stop gathering information and take action on something.

Decide today what you know enough about right now to act upon, and act. Maybe you only know enough to do one simple thing. That’s OK… do that! Maybe you know enough to go out today and meet three new people who can help make your dreams come true. Then do it. Maybe you know enough to purchase a property, or write a report, or send out a resume. It doesn’t matter where you are, but I guarantee you know enough- RIGHT NOW- to do something.

Make a list of the ten most important things you can do today to move yourself closer to where you want to be. Then, start ticking the items off your list, one at a time.

Why aren’t you doing it?

Pillar Two- Conquer Fear

OK, you’re scared, and you’re not sure you’ll do the right things. So, you think this makes you different than the rest of us? Don’t be silly.

We’re all afraid of failing, of making the wrong moves and not reaching our goals because of it. The difference is, the successful among us conquer their fear and doubt and take the action they need to take in spite of the fear. They know they will make mistakes, but they don’t let it paralyze them with inactivity.

Now that you are one of the successful, you no longer let your fear paralyze you. You will choose to conquer the fear and doubt that used to hold you back. You understand that you will make a mistake here and there, so when it happens you will adjust and move on. But you will move on.

Your fear isn’t unique. Somebody, somewhere has already felt the same fear and overcome it. That’s how I know you can overcome it too!

Pillar Three- Keep It Simple

OK, we’ve already admitted that we’re going to make mistakes. Do you know how to limit the number and severity of the mistakes you will make? By simplifying your approach and focusing on doing just a few things very well.

That’s the secret of the most successful people, and one that you should learn right now. It will save you lots of time and effort. The mistake many folks make as they begin a new endeavor is trying to learn and use each new technique they stumble upon. They’re always looking for the next big thing, and they’re convinced that if they can just find it they’ll make it really big.

Listen up because this is really important.

You already know how to succeed big, and what you don’t know you will discover and learn as you are moving forward.

There, I said it, and I stand by it. Take inventory of what you know right now and you’ll see that with the knowledge you posses you can at least start. I’m right, aren’t I?

That means that you either haven’t acted on it, or you’ve let fear stop you, or you’re still looking around for the next big thing. Stop it right now. Choose a tactic from what you already know, determine you will become excellent at it, and go out and make it happen.

That’s what the successful people around you are doing, and that’s why they are better at what they do than 85% of the people around them. They pick one thing and practice it, performing it over and over until they know it so well they no longer make beginner mistakes.

I can tell you what they aren’t doing… they aren’t trying the latest thing every six weeks, abandoning what they already know and making the same beginner mistakes everybody else is making. That’s like starting back in Kindergarten after graduating from college, and you wouldn’t do that, would you?

Pillar Four- Understand The Market

It takes time to know the market no matter what business you’re in, whether it’s real estate investing, stocks, copywriting, making jewelry, or whatever. You can’t buy a book or course and go out tomorrow and instantly make money, because you don’t know your target market.

This is what sets the truly successful apart from the pretenders, and since you’re not a pretender you will do whatever it takes to learn your market. That means learning about what people REALLY want, but it goes farther than that. You also want to learn everything you can about market conditions, the state of things in your community, the major players, the economic vitality, and more.

This doesn’t mean you have to know all of these things before you start to move forward. Don’t let the need of perfection paralyze you. As you are moving forward, investing, buying, and selling in areas you know something about, keep adding to your market knowledge. This will give you the competitive advantage to explode your profits.

That’s it. Four Pillars of success that you need to understand and apply to your own life. As I said at the start of this article, they are simple, but they are not easy. You will need to apply yourself diligently to achieve them, but achieve them you will, if you want to bad enough.

Have you taken your step today?

Tags: Motivation · Success

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